Do things with them
Pay attention
Don’t make assumptions
Ask them questions
Watch what they do
Make them comfortable
Talk to their loved ones
Build a genuine friendship
Give it time
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"Luke Ford reports all of the 'juicy' quotes, and has been doing it for years." (Marc B. Shapiro)
"This guy knows all the gossip, the ins and outs, the lashon hara of the Orthodox world. He’s an [expert] in... all the inner workings of the Orthodox world." (Rabbi Aaron Rakeffet-Rothkoff)"This generation's Hillel." (Nathan Cofnas)