Rush Limbaugh’s Troubles

From Politico:

Even though he’s officially reached retirement age, Limbaugh will do some form of audio programming in the years to come. His love for what he does is obvious: On air, Limbaugh often says he’s “having more fun than a human being should be allowed to have.” And he sounds like he means it.
Indeed, his infectious enthusiasm is one quality that explains something important that Limbaugh’s detractors miss: He’s really good at what he does. He takes very few callers, and conducts almost no interviews. For three hours, he just talks. And he’s funny, unpredictable, stimulating. No easy feat.
But Limbaugh’s raw talent and sheer joie de vivre won’t be enough to save his current business model in an environment where his advertisers and affiliates have increasingly headed for the doors. In that sense, “Flush Rush” appears to be the rare boycott that actually worked.
Should Limbaugh leave terrestrial radio, it will be difficult to find a substitute. “Is there a voice that can replace him?” asks Baltimore’s Beaven. “That’s hard.”
For KOWL’s Steve Harness, however, it didn’t turn out to be that hard at all: He replaced Limbaugh with Dennis Prager, the cerebral conservative talker who broadcasts out of Southern California. Harness tells me he hasn’t had any problems since he picked up Prager: “I don’t have that issue with Dennis Prager calling people sluts.”

About Luke Ford

I've written five books (see Amazon.com). My work has been followed by the New York Times, the Los Angeles Times, and 60 Minutes. I teach Alexander Technique in Beverly Hills (Alexander90210.com).
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