From Chateau Heartiste: Really, the only reason men choose to watch women’s sports at all is for prurient reasons, such as the exciting but rare glimpse of a wardrobe malfunction, or the slo-mo replay of pertly bottomed volleyball players diving into the sand. Otherwise, men will pass up women’s sports as long as a men’s sport is on another channel. The dirty little secret is that, among the subset of women who legitimately like watching sports, most of them will also prefer to watch the male versions of their favorite events.
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