LINK: There was always an organized Left, but it was about this time Social Justice Warriors recognized themselves as a force. SJWs were younger and more militant than old-guard leftists. Doxxing, i.e. revealing the personal information of a heretofore anonymous online entity, began to be used as an official tactic.
Yet as a strategy to silence the Right, trolling and doxxing was recognized to be limited and slow. Luckily, this recognition happened at the time when social media sites exploded in growth.
There were, and still are, SJW trolls on sites like Facebook, Reddit, Twitter, and even YouTube, but hardcore SJWs took a new tack and concentrated their energies on the leadership and infrastructure of these companies.
Outright and shadow-banning
False and nonsensical complaints of “abuse”, “offensiveness”, and “hate” were lodged. This caused some members of the Right to lose or be locked out of their accounts. It also led to shadow-banning, i.e. where a person is allowed to keep their account, but their activities are not visible to the community at large. Large mainline (i.e. Left) sites began to close their comment boxes, finding them too difficult to police.
Searches began to be censored. This expensive solution requires live staff working at internal Ministries of Truth. This is because no person or algorithm can predict what new hashtag or phrase will become popular on the Right.
The fix is in
Searches were also modified to promote SJW fancies, such as their obsession with race. For example, contrast the Google image search “white couples” versus “black couples“. Or try “American inventors“.
It is, of course, impossible to show results for results which have been purged, but all the best sites censor.
The next escalation was clever. It’s fine to get right-wing users kicked off of Facebook, but what do you do when these right wingers have their own website? Complaining to the site owners is useless, and trolling is passé.
Why not go after the website’s hosting and domain name services?
Kill the host