Author Archives: Luke Ford

About Luke Ford

I teach Alexander Technique in Beverly Hills (Alexander90210.com).

The LACMA Social Set

Michael Govan (b. 1963) runs the kind of world where a man can fly his own small plane, spot an abandoned Nabisco factory from the air, and turn it into a museum. He did that at Dia:Beacon. He keeps a … Continue reading

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The San Vicente Bungalows Set

The website tells you the whole ethic. No photographs of faces. No names. No prices. A nomination from a current member is obligatory, and a nomination confers nothing, because the Membership Committee decides each month who gets in. Three doors … Continue reading

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The Ted Sarandos Set

Ted Sarandos (b. 1964) sits at a junction that did not exist thirty years ago. He runs a technology company that makes movies, and he married into Hollywood royalty when he wed Nicole Avant (b. 1968), daughter of the music … Continue reading

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The City of Private Rooms

Los Angeles in 2026 holds a set of overlapping prestige worlds, each with its own gatekeepers, its own real estate, its own theory of why its members deserve the room. The most powerful figures sit in several of these worlds … Continue reading

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The Rival Courts of Washington

Washington in 2026 holds power in one place and legitimacy in none. The city keeps the agencies, the courts, the Capitol, the embassies, and the money, but the old idea that a single governing class sits above the parties and … Continue reading

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The All In Podcast Social Set

The social set around All In is a Silicon Valley money class that has moved into politics. The core is four men: Chamath Palihapitiya (b. 1976), Jason Calacanis (b. 1970), David Sacks (b. 1972), and David Friedberg (b. 1980). Around … Continue reading

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The Peter Thiel Set

Peter Thiel (b. 1967) reads René Girard (1923-2015) as a young man at Stanford and never stops. Girard teaches him that human desire copies other desire, that crowds form by scapegoating, and that imitation drives men toward the same prizes … Continue reading

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The Reid Hoffman Set

Reid Hoffman (b. 1967) sits at the center of a particular tribe inside American wealth. It overlaps the old PayPal founding group, but it is the optimist wing, the half that did not follow Peter Thiel (b. 1967) and Elon_Musk … Continue reading

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The Anti-Bureaucrat: MacKenzie Scott and the Reinvention of Elite Giving

MacKenzie Scott (b. 1970) built a decentralized model of elite wealth redistribution marked by speed, institutional minimalism, unrestricted grants, and a willingness to surrender control over capital once it left her hands. This model broke from the centralized foundation, the … Continue reading

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The Steve Ballmer Social Set

Steve Ballmer (b. 1956) sits at the center of a set where people broadcast their values. The set is the operator wing of American wealth. These are men who ran or built large enterprises, who measure themselves by scale and … Continue reading

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